The Weekender Group

Curated Hospitality. Elevated Living.

Introducing the new identity for The Weekender Group, designed by Omlte Studio.

Created as the parent brand behind a growing hospitality portfolio in Puerto Rico, The Weekender Group brings together management, vision, and strategy, while The Weekender Collection serves as the expression of its world—a curated portfolio of distinctive properties, dining destinations, and cultural experiences.

Our identity system was designed to connect both seamlessly, creating a refined visual language rooted in hospitality, design, gastronomy, culture, and a strong sense of place.

A brand built not only around where you stay, but how you experience Puerto Rico.

Brand Strategy, Identity & Creative Direction — Omlte Studio

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